Music2Deal Country Manager France

International digital and marketing management

L’attribut alt de cette image est vide, son nom de fichier est m2d_logo_w260.jpg.
L’attribut alt de cette image est vide, son nom de fichier est m2d_picture_for_pr-1024x488.jpg.

Managing Director France (Country Manager) – Music2Deal

(1 year, 2012-2013, full-time)

  • Company:
    • Music2Deal is the exclusive social network and international marketplace of the music industry. It is often referred to as “the Linked In of music”.
    • Based in Hamburg, Germany, Music2Deal has been expanding all around the world in the last years and has local Managing Directors in some key countries for the music business. I was the representative of Music2Deal for France.
  • Responsibilities:
    • Market research and competitive intelligence,
    • Definition of the strategy with the global CEO,
    • Product development of our main offers (artists, vocalists, business contacts, songs, music licensing),
    • International coordination between France and Germany,
    • Implementation of the local marketing plan for France,
    • Acquisition of new French-speaking customers: singers, songwriters, lyricists, musicians, managers, producers, record companies, labels, publishers, music supervisors, film directors, film and TV production companies, promoters, musical instrument and audio equipment manufacturers,
    • Maximizing conversions (from free member to paid subscriber), repeat buying and customer loyalty,
    • Promotion and partnership development with festivals (Midem, MaMA) and professional organizations (Bureau Export, Irma, Music Managers Forum),
    • Digital analytics, content marketing and social selling,
    • Website management, translation and localization.
error: Content is protected !!